Kashi Cereal, Organic Warm Cinnamon

Heart to heart oat cereal. Whole oat flour and a hint of cinnamon. USDA Organic. Certified organic by Quality Assurance International. Non GMO Project Verified. nongmoproject.org. American Heart Association certified. Meets criteria for heart-healthy food. 18 g whole grains. 4 g fiber. Contents may settle. Product sold by weight not volume. Meet Newton: He's transitioning conventional farmland to organic - no easy task. In fact, less than 1 percent of farmland in the US is certified organic. Part of the reason is farmers like Newton have to implement more costly methods for three years to become certified organic. And while more organic farmland is good for all of us, it's difficult for farmers to make the change because they don't see a return on investment immediately. So let's do something about it. The Kashi Transitional farms initiative was created so together we can help farmers like Newton transition their farmland. During Newton's conversion process, we're making a cereal using some of his transitional grains - which are certified by Quality Assurance International to ensure they are grown using sustainable processes and avoid genetically modified seeds as well as synthetic pesticides and fertilizers. Our hope is to convert more acreage every year so we can increase the percentage of organic farmland and make more organic cereals like this one. The more we all become aware, the more farmers we can help to make a difference together. Together we can help farmers like Newton transition their farmland to organic. Visit KashiStories.com to learn about how you can support the transitional to organic farming initiative. Diets rich in whole grain foods and other plant foods, and low in saturated fat and cholesterol, may help reduce the risk of heart disease. Have something to share? (877) 747-2467. www.kashi.com. 18 g whole grains per serving. Eat 48 g or more of whole grains daily. Certified 100% recycled paperboard. how2recycle.info.